All of your creative ideas go into your passion most days. But now you’re ready to step up to the plate and Brand your Business (yip, capital B’s).
How about you end up with a little (or a lot) of moolah for all of your creative efforts too?
Mark Your Mark is the coaching you’ve been waiting for. We’re going to give your brand a complete overhaul and make it shiny, beautiful, and radiating just as much energy as your amazing work.
Oh would you look at that! The virtual doors are closed until the next in-take.
Get your name on the waitlist so you don’t miss out.
It’s the magic formula for an amazing brand and we’re going to make one together.
If you’re thinking, “Oh snap, that’s me!” I see you.
...and on and on
You wanna launch your big idea, go from hobby to moolah, build your community, make a name for yourself...whatever your creative desire may be, let’s do it, starting with that dazzling new brand.
I’m your fellow friendly neighbourhood creator! And, Branding expert / whiz. Think of me like the sparkly magician to your Brand - only instead of swishing goblets into cats, we’re going to transform your Brand into a magical, cohesive, money-maker.
I’m also a creative myself! As a qualified designer and self-taught hand lettering artist, I know the struggle of branding yourself and your creative work.
I’m going to share ALL of my branding knowledge with you (the knowledge that’s helped countless business owners get all alohomora up in their new brand!).
WEEKLY GROUP TRAINING CALL
You need someone to keep you accountable, so you actually DO THE THING, right? Yes. This is key to make sure you get the stuff done
Enter – the group call. Every week we check-in, discuss the training, answer any questions, and workshop whatever we need to.
Stuck? Need help? We do it all!
Now I KNOW you love a good workbook, because who doesn’t? It’s the stationary of coaching. This is a step-by-step action plan and you get a new one every week with everything in it that you need to carry on your merry branding journey.
Oh oo-la-la yes, we just got exclusive and yes, you can sit with us. In here you’ll be able to chat with your fellow Make Your Mark members and me! Conversations, celebrations, feedback, and accountability galore!
P.S. Also a bunch of GIFs. You’ve found your people.
GUEST TRAININGS ON SOCIAL MEDIA, WEB DESIGN, AND COPYWRITING.
You’re in for a tasty branding treat! I’ve lined up guest trainings from incredible, well known creators who’ll teach you how to take your brand even further! Social media, web design, copywriting … this is the goods!
RESOURCES GALORE AKA ALL THE THINGS
How do you like to work? Keen for a decent download, a sexy spreadsheet, a cheeky checklist, or a fancy formula? I’m talking tutorials, how-to’s, schedules, plans…everything you can sink your creative teeth into!
ACCESS TO THE CREATORS BRAND CLUB
Because we know you’re going to love the community vibe and extra branding help!
WEEK 1: UNCOVER YOUR IDENTITY
More uncovering fun than peek-a-boo with your cute nephew, trust me. In this uncovering we get to the core of who you are, and outline your unique selling proposition, vision, mission, values, benefits, goals, brand promise, and brand story. Beat that, cute nephew.
WEEK 2: PINPOINT YOUR PEOPLE
The people you’re actually going to make sales from. Using a fantastic framework, we create distinct user personas so you know you’re always going to be targeting the right people (the I’ll-buy-your-stuff-people).
WEEK 3: FIND YOUR VOICE
Ever sung in the shower and discovered you’re the next Beyonce? This is better. We’re going to find your Brand Voice and it will be Awesome. What does your brand say and how does it say it? We’re gonna Beyonce the heck outta it.
WEEK 4: DEFINE YOUR VIBE
Your brand has a personality and my bet is, it’s pretty great. So let’s show it! We’ll explore the image you want to portray and curate a moodboard that sits perfectly with your creative vision. This sets up your visual direction and creates a seamless design process from here on out. Bibbidi-bobbidi-boo! Magic!
WEEK 5: REALISE YOUR VISION
Using the goodies from Week 5 we start to really hone in on your identity. We’ll create a clear and cohesive set of colours, fonts, patterns, imagery, and icons that are aligned with your audience, identity, and voice. Your brand is starting to look, and feel, pretty damn shiny.
WEEK 6: BOOST YOUR BRAND
Who loves a good checklist? We’re all raising our hands, especially cause this one is The Ultimate Branding Checklist. We’re going to apply your new branding across your entire business. Woah. Did this just get real?!
WEEK 7: OUTLINE YOUR GUIDELINES
Brands that are consistently presented are 3 to 4x more likely to experience brand visibility. We’re going to cash in on that stat and create clear, outlined guidelines that leave no room for error. Cohesive, consistent, amazing.
WEEK 8: STREAMLINE YOUR SYSTEMS
Over time you’ll need to create new brand assets. It’ll be easy-as-pie with this streamlined system using easy-to-apply templates, filing systems and checklists.
WEEK 9: MAINTAIN YOUR GAINS
Gotta keep those gains! We’ll put a regular maintenance schedule in place with a step-by-step checklist for things you should be looking at, reviewing and improving over time.
WEEK 10: MAKE YOUR MARK!
Party. Time. You did it, you legend! Let’s celebrate your success together! We’ll have our last call together where you can ask any of those last-minute burning questions, make sure you’re ready to roll, and then I’ll send you on your way to...
IS THIS A COURSE?
Think of it like a course V 2.0. Make Your Mark is a 12 mastermind program that includes weekly training and group coaching PLUS real-time feedback, community, accountability, personalised support and planning. You won’t ever get stuck with Make Your Mark, I’m here to guide you (in person) through every step.
DO I GET A LOGO OUT OF THIS?
Yip! This is everything you need to brand your business and get the complete essentials of your branding affairs in order - including all of the design stuff. This is target audience research, brand voice, brand vibe, brand identity - the whole she-bang!!
You don’t need to be a professional designer, or have access to professional design software. Everything you need is completely accessible and you have the brains of a designer helping you the whole time (me!).
WILL I STILL NEED A DESIGNER?
Nope. This is everything you need to successfully launch a new brand into the world!
WHAT ARE THE START DATES?
This cohort will start again soon, and runs for 12 weeks.
WHAT HAPPENS ONCE I PURCHASE?
Boom! Instant access to the Make Your Mark Member Hub, which is the hub for all of our weekly training, downloadable resources, links to group coaching calls, instructions for submitting your work for feedback, and more. And there’s access to the private (did someone say exclusive) Facebook group. I’m in there chatting away, answering all your questions throughout the program.
HOW LONG DO I HAVE ACCESS TO THE MATERIAL?
Lifetime access, across unlimited devices.
WILL I GET ACCESS TO EVERYTHING ALL AT ONCE?
You bet – it’s all yours. Now and forever. Log in to the membership site to access any and all parts of MYM, whenever you want.
HOLLIE, I'M BUSY. SOMETIMES I CANT CHECK MY EMAILS, LET ALONE ANOTHER COURSE!
Oooo I feel you on this one! Time is a precious thing for entrepreneurs wearing all the hats, all the time.
But you know how you spend hours designing material for your products? Deciding whether or not your Instagram grid looks ‘on brand’? Worrying whether your business looks good enough to be taken ‘seriously’? Flitting between this style and that style - concerned whether any of it is really representing you in the first place? Wasting time on branding worries?
This fixes that. You’ll never be ‘uhm-ing’ or ‘ah-ing’ about your brand identity, or strategy, ever again. These 12 weeks, with hands on guidance, will leave you with a beautiful, cohesive brand that you’ll love.
And guess what? Successful branding results in increased customer loyalty, an improved image, and a relatable identity. Now that’s an investment worth making.
I HAVE ANOTHER QUESTION
Send it my way here.